CertifiedEO is a new certification process for employee-owned businesses. Initial market research indicates that consumers are 35% more likely to purchase products or services that are marked as "employee-owned." This statistic is similar to the "organic" food mark in desirability––which is considered a gold standard. Certification as "employee-owned" is also a positive attribute for corporate hiring and retention. Moreover, the CertifiedEO program assists employee-owned businesses with integrating employee ownership messaging into its branding using the latest in market research. Christopher Michael was one of the original members of the advisory board for this program. Our firm can guide your company into conformity with the CertifiedEO requirements––and will partner with CertifiedEO to facilitate the registration process. Click here to view the CertifiedEO website.